Grouping products with similar colors for Etsy shop pages

It was a busy holiday season for the Market Tales Vintage Shop on Etsy!

stats visits from open date to end 2015The stats definitely ticked up from opening date in June 29, 2015 to the holiday season, as you can see from the above graphic, with many more visitors to the shop in December.

I will post an article about my experience since opening my Etsy vintage shop soon…

In the meantime, I am having fun grouping the objects in the shop in a an attempt at making pages have a more united color scheme, when possible.

Despite the variety of items in the shop (now over 300) it’s amazing how the look and feel of each page is improved if you happen to have  similar colors represented when posting items.

For example, finding this vintage and collectible Vera Neumann  scarf with bold colors in orange, browns and yellows in a “Mod” style…

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You can click on the photo to see the listing on Etsy

and finding this vintage Mikasa plate from the 1970’s (in the “Indian Feast – Half Moon” pattern) with the same color themes.

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You can click on the photo to see the listing on Etsy

What a nice coincidence, and the objects matched my shop logo colors — well, at least for a week or so, until the items moved on to page 2!

It doesn’t have to be similar objects, only similar colors.

Here is how the shop looked with the Vera scarf and Mikasa plate, along with the numerous brown color items in the shop:

Color Themes Post

Sure it’s an on-line shop, but just as we humans enjoy browsing at brick and mortar stores with pleasing color themes when we walk into the shop, we can do something similar within our Etsy store’s shop pages.

With vintage shops, it is more of a challenge, especially with many random objects to sell…but perhaps photographing and listing products with similar color themes can be part of the thought process before listing the object.

Here is a page with green colors that I found pleasing…

Green Color Themes on PageYou can also consider saving an item that is up for a listing renewal when you have newer objects to post in the same color theme.

This does not mean that I don’t post an item that I’m excited about listing, since I can always group it with similar colors later with the “rearrange your shop” option within Etsy.

For example, using the “rearrange your shop” option,  I moved objects with red colors to the front, main shop page a few days ago to give the shop a little Valentines vibe.

Getting ready for Valentines Colors

After 6 months of having the shop — I am getting better at grouping  and minding the colors 🙂 …

Do you do something similar?  Comment with your shop name and link so we can see!

Or if you don’t think it is worth doing this, let me know, too…


And if you want to see my ever-changing Etsy Vintage Shop pages , click here.

Back to Market Tales Home Page.


Related:

To learn more about what the COLORS  convey in E-Commerce stores, check out this interesting article from the design magazine SpeckyBoy.com.

Corelle brand bowls now sold at Target

The Corelle line of tempered glass dishware and glassware was introduced by Corning in 1970.  The Corelle brand (along with Corning Ware and Pyrex) is now owned by World Kitchen.

The earlier versions of the Corelle product line can be be purchased at many Etsy vintage stores.

As of today, there are 3,423 Corelle related items for sale on Etsy.

Corelle Listings

I spotted these Corelle bowl sets at the main aisles of our local Target store recently…

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Seeing Corelle at Target made me curious if World Kitchen will also reintroduce the popular (past) designs in the Corelle line — as they did for the popular Corning Ware Blue Cornflower line.

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The Spring Blossom design — also fondly known as Crazy Daisy — was among Corelle’s most popular product line.

The bowls sold at the Target store were plain white, and the World Kitchen website — as of today — offered what looked to be completely new, modern patterns.  However, a search tag of “Corelle” on the Target.com website listed 96 items — in white and in a number of new patterns.

The newer Corelle patterns are pretty.

It seems with the ease in getting new Corelle pieces, whether at Target or other retailers, or through the Target and World Kitchen websites, it is inevitable that pricing (and desirability) of Corelle vintage objects will be affected.

New designs are great for new generation Corelle fans, but perhaps not so good for sellers of vintage Corelle items.

Just something to be mindful of if you like and sell Corelle in your Vintage Shop, in case you find your Corelle inventory sitting in the shop  longer than you anticipated.

If you use Corelle products, do you own new  or vintage patterns?

And if you have an Etsy store, have you seen a change related to selling your vintage Corelle pieces?


Back to Market Tales Home Page, here.

Note:  If you want to know the  difference between Corelle, Corning and Pyrex,  read this article posted when I opened up my Etsy Vintage Shop.